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Introducing your scruffy blog scribe for today! Ken Mathie. Hometown: Darwin Northern Territory. Australia
Retired Business Consultant, age: 62, I've been around online and offline a long time now, seen it all and done most. Hobbies: Just one. I love to fish for Barramundi and other tropical reef fish in and around the NT coastal area.
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QUOTE OF THE DAY! The most important part of marketing on the Internet is how we conduct ourselves with people and not how we advertise...
Presented By: Ken Mathie Authorized Distributor - PHPeBayPro
Learn how eBay Affiliates earn real revenue with a few lines of code!
Articles: 55 Active articles, resulting in 28,529 views
If you are not “Article Marketing” You need to consider starting and pull the free traffic you could generate to your website or blog. Build your reputation and stamp your expertise in your chosen niche.
Enjoy,
Ken
Ken Mathie is a retired business consultant, currently the webmaster at a-to-zhealth.com, profitdot.net and several other websites specializing in Mobile/Cell Phones- eBooks Weight Loss, Health & Fitness, Well Being – Lifestyle & Hobbies – Internet Marketing – Clothing & much more…*
The secret to article marketing is not really a secret at all. May gurus and would be writers and bloggers would have you believe that the quickest and easiest way to create articles is to either buy resale / reprint rights to articles already written or to hire someone else to do it for you.
When first presented with these ideas it sounds like an easy way to get articles listed for your websites or blogs. But how can you push your web site or blog to the top of search engine rankings when hundreds if not thousands of users are using the same articles as you?
The answer is simple: use methods that others don’t know about or will not take the time to use, such as writing and publishing you own articles. This will also help prevent what is known as duplicate content.
Duplicate content is the biggest killer for articles and is clearly listed as such in the webmaster guidelines for search engines such as Google.
Let me explain the duplicate content issue more clearly for you.
Google and many of the other search engines have some very sophisticated scripts running their search engines that can determine very quickly if you have duplicate content on your site. In doing so they may not always punish you for having duplicate content but they will definitely drop that article from their search engine listings, which completely defeats the purpose of the article in the first place, which is to help your website or blog to gain rankings.
Search engines such as Google realize that having duplicate content on your website or blog is not always going to be your fault since many webmasters may republish articles on their own sites to maintain a depth in the content they deliver to their visitors. In turn this means that it is literally unavoidable to have identical content showing up on several sites, but as I mentioned earlier this in itself is not inherently regarded as a violation of their webmaster guidelines. It simply means that search engines like Google will take more time to further processes the content to find the original source of the content. In most cases where the original content is published can be quickly identified, resulting in no negative effects for the site that originated the content.
So how does that affect you when you go and publish your article to numerous websites and blogs without changing the content within the article?
First off it means that really only the first place that you publish your article will have any chance of gaining any sort of ranking from the search engines such as Google. Second it means that if your article is being dropped from the search engine listings, unless you are publishing your articles to websites and blogs that already have a high traffic flow through, the article may never be seen by anyone, once again this renders your article useless.
So the bottom line here is to make sure that you are publishing your articles to a well respected and high traffic websites or blogs in the first place, helping to ensure that your articles are doing the job that you really want it to do, which is to help you gain more traffic and exposure for your business.
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Have you ever considered to yourself how all those people get to the top few pages of Google? Well, there are hundreds of internet marketers out there who have their own ideas on how to do this – some are very creative, and the way they go about telling other people about their ideas is even more creative.
have never been into the whole highlighted sales page of false promises and guarantee’s, which when you look at the small print, are not really guarantees at all.
I am not an internet marketer so to speak. I’m a virtual assistant who helps people market their business or website on the internet. Last week a site I have been marketing was on page 24 for its keyword search – this week it’s on page 14.
I put this down to one of the best and most effective methods of marketing which exist – and it doesn’t use any dodgy submitter software, or anything else which could potentially hinder your rating rather than help.
It’s just strait forward article marketing with variations which did it. I want to shed some light on a few points and give you some friendly advice which I think you should keep in mind, just in case you do choose to take up this kind of marketing.
1. Speed
These results came from submitting 2 articles per week, and it didn’t really start to make much of a difference until 3 months into this process. So if you want to try working with this method – don’t hold your breath waiting for quick results. It took 3 months and 24 articles to start seeing this type of impact. Google takes a while to index the backlinks which are being created through distribution, but once they do start seeing them, you’re well on your way to an internet marketing success.
2. Natural Submissions
Try to stagger your submissions. Google might consider there to be something not quite right going on if all of the sudden – in a day or two, you have a massive influx of backlinks, and then over the next week, nothing further. If you stagger the submissions of your articles over a period of time and create 3 or 4 backlinks a day – everyday, then this will result in a much more natural looking progression which will be of far greater benefit.
3. Variations
Don’t submit the same article everywhere; create different variations of the article so there is a new version going out each time it’s submitted. The publishers will like it more and so will the search engines.
4. Unique Content
Always submit unique content. You want to be recognized as an expert in your chosen field, so only sign your name to things which are actually unique and of exceptional quality. PLR has its place in this world, but using it as a form of article marketing for increasing your credibility is not really one of them.
Follow these four steps, and in a few months time you will have built up a good reputation, some serious backlinks, and a higher position in Google – it’s a Win-Win situation!
Michelle Dale is The Managing Director of Virtual Miss Friday, an Experienced Executive Virtual Assistant who collaborates with businesses and individuals with the sole aim of accomplishing their professional goals. Want to learn more about these comprehensive online business building success strategies? Join the Campaign for FREE Virtual Assistance right now!
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